What the Training Covers
Industry Landscape and Market Dynamics
Explore the evolution of the beauty industry over the past two decades. Understand key product categories, business models, growth drivers, and the realities behind the “recession-proof” narrative. Examine regional patterns, consumer behavior, and the pivotal role of innovation.Brand Strategy
Learn the differences between owned brands and licensing. Analyze product pipelines, hero SKUs, and launch mechanics that drive market success.Retail & Distribution
Examine the traditional retail backbone, distributor networks, and the rise of e-commerce. Understand how omnichannel strategies influence performance, valuation, and risk.Financial Fundamentals
Gain insight into typical margin profiles, cost structures, and key indicators of a company’s financial health within the beauty sector.Case Studies
Analyze real-life examples across categories from a financial perspective to translate theory into actionable insights.